Open Master Class on 'Brain-Friendly Communications'

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Description:

There seems to be a basic flaw on how people communicate both in their personal and professional lives. If this was not the case, then every message would be very clear to anyone and confusions, misunderstandings and unnecessary conflicts would be rare. To solve this problem, Dr. Dimitriadis is using new neurological and behavioral models, experimental data and everyday stories to demonstrate comprehensively that people should urgently learn new ways to communicate. The two options we all face are simple: to continue sending the wrong messages to the wrong parts of the brain of our audiences creating confusion, OR to focus the right message to the right part of the brain and get real results. Learn the basics of brain-friendly communications and achieve more in marketing, promotions, communications and sales!

Dr. Nikolaos Dimitriadis bio:

An award-winning communications professional, educator and consultant. Dr. Dimitriadis is the author of the book “Neuroscience for Leaders: A Brain Adaptive Leadership Approach” (Kogan Page, London) and spoke at TEDx University of Strathclyde for the urgent need for Brain-Based Communication. He is a certified Neuromarketer and a contributor to the Neuromarketing Manager Program at Hamburg Media School. He has worked with IKEA, IBM, JTI, Nestle, Banca Intesa, Holcim, Pierre Fabre, Coca Cola, Raiffeisen Bank, Rauch, Teekanne, USAID and others. He is a mentor of startups at the ICT HUB, Belgrade, Serbia. He is currently the Development Director at The University of Sheffield International Faculty, City College. Dr. Dimitriadis is a strong advocate of brain-based solutions to business challenges.