Antena Media Group welcomes our postgraduate students in Bucharest

On 9 March 2018 a group of postgraduate students attending the MA in Marketing, Advertising and Public Relations in Bucharest visited one of the leading media agencies in Romania, Antena Media Group.

Escorted by Dr Ana Cruz, year students were warmly welcomed by the host, Ms Crenguta Chiriac, Marketing Corporate Communications Director, Intact Media Group,, who talked to them about strategic issues, the latest developments in media and how the communications and marketing department of a major media group operates. The students were particularly interested by the presentation and the impressive premises of Antena Media Group. During the visit they also were benefited from the exposure to a real workplace environment.

Educative and insightful, the company visit was part of the Advertising and Sales Promotion Management unit led by Dr. Cruz in Bucharest.

Several company visits take place in parallel to classes aiming at enhancing the richness of their industry interactions and preparing students to enter the job market.