Guest Lecture by the Sales Director of Makedonia Palace on ‘Re-Making Makedonia Palace Hotel’ in Thessaloniki
Κολέγιο CITY College
Main Campus, Thessaloniki, Greece
22 November 2017

Guest Lecture by the Sales Director of Makedonia Palace on ‘Re-Making Makedonia Palace Hotel’ in Thessaloniki

A very interesting guest lecture took place on 20 November 2017 by Ms. Eva Saringala who was invited guest speaker by the Business Administration and Economics Department to deliver a lecture on ‘Re-making Makedonia Palace Hotel’.

Ms. Eva Saringala was invited guest speaker by the Business Administration and Economics Department to deliver a lecture on ‘Re-making Makedonia Palace Hotel’

During her presentation Ms Saringala introduced the remake of Makedconia Palace – a landmark hotel of Thessaloniki – explaining the marketing strategy and all activities involved. As an experienced executive who has worked in top hotels in the UK, Ms Saringala brought valuable insights in the classroom for our business students.

The guest lecture took place in the frame of the unit ‘Introduction to Marketing’.

Guest lecturers bring outside knowledge and expertise in the classroom and expose students to new perspectives. Through guest lectures our students have the opportunity to meet top executives from the industry who share their experience and help students get a feel of the real business world. 

back
Accreditation and Recognition by:
Change your Cookies Preferences