First Public Relations Unit Delivered by Dr Nikolaidis

Public Relations is more than organising events or writing releases. It involves decision making, strategic thinking, planning and communication skills. Dr Dimitris Nikolaidis, Head of the Business Administration and Economics Department, delivered the first class of the Public Relations unit to postgraduate students attending the MA in Marketing Advertising and Public Relations and MA in Digital Marketing & Social Media programmes in Thessaloniki. 

Developing a strategic thinking, building team spirit through fun and games, developing cultural agility and enhancing communication, were some of the areas covered during the class. Even from the very first class students proved to be highly engaged, full of energy, ready to do great things in life, with positive spirit and ambition!