Seminar on Brain-Friendly Communications by Dr Dimitriadis in Prishtina

Brain-friendly communications was the central theme of the open seminar that Dr Nikolaos Dimitriadis successfully delivered in Prishtina, at the Innovation Centre of Kosovo, on 4 June 2015.

In his presentation entitled ‘Brain-Friendly Communications: How to talk directly to brains and influence people’s behaviour’, Dr Dimitriadis discussed the confusions, misunderstandings and unnecessary conflicts that arise in the way people communicate in their personal and professional lives and suggested new neurological and behavioural models that can be used to solve these communication problems. Dr Dimitriadis explained that people fail to communicate effectively because they are used to sending the wrong messages to the wrong parts of the human brain, a process that caused confusion. This confusion often causes problems to today’s entrepreneurs and marketers. Dr Dimitriadis underpinned the importance of shifting the way business people communicate so that they can achieve more in negotiations, leadership, marketing and sales.

More than 100 professionals, marketers, managers, psychologists and many of our alumni attended and were impressed by Dr Dimitriadis’ lively presentation.

The event was coorganised be the University of Sheffield International Faculty, CITY College and the Innovation Centre of Kosovo.

Dr Dimitriadis’ Seminar in Kosovapress